What do we do?
Website Strategy for Social Good
Companies have it easy when it comes to the web. They sell a widget, promote how it is either cheaper, better, or faster than the competitor’s widget and repeat. Not-for-profits however must sell an idea, an emotion, a story. And not only that they have to get people to actually do a real world action.
Whole Whale relishes this challenge and only takes on organizations or companies that are after a social good (because it is simply more fun). We evaluate all clients on potential opportunity and availability of our team. Contact us at LetsTalk@WholeWhale.com
Training
Whole Whale offers in-person trainings for organizations. Trainings start with core staff responsible for technical operations at an organization and move out in focus.
Every training includes resources, slides, and a pre/post survey that customizes the training for your group. Whole Whale guarantees all trainings – of staff that respond to the post survey, at least 80% will report that the “training was helpful” or the training is free.
Training topics:
- What does the data say? Using website metrics
- Social media for social impact
- Google Apps (Mail/Docs) that won’t bore your team
- Spend it if you got it, Google AdWords Training
Past Presentations and Trainings
- NTEN Conference (2011) – What Does the Data Say? Converting Analytics to Action
- Innogive (2011) - Mobile: Cannibalization or Augmentation
- SXSW South By South West (2011) – Climbing the Engagement Ladder, how many rungs
- New York Institute of Technology (2010-2011) -Guest Lecture: Social Media Strategy
- The New School (2011) – Guest Lecture: Social Media Marketing Case Study
- BlogWorld Expo (2010) – Mobilizing your Social Network
- Net Impact (2010) – Panel: Bridging the Generation Gap, CSR Programs the Educate and Engage Youth
- DoSomething.org Boot Camp (2008-2011) - How To Build a Free Website
- NTEN (2010) – Mobile Fundraising for Not-Profits (video)
- NPCC (2008-2010) – Google Analytics Training
- Google Grants Conference (2009) – Google AdWords Case Study
- NYU (2009) – Guest Lecture: Obama Case Study
